About Us

30 Years of Providing Tech Companies with a

30 Years of Providing Tech Companies with

Public Voice

a Public Voice

Join us as we dive into the 30-year success story of our owner-managed B2B PR agency.

Our Story

1990

The Journey Begins

In spring 1990, Stephan and Beatrix Gebhardt-Seele make a game-changing decision: They team up professionally and found a small advertising and marketing agency in Munich.

In spring 1990, Stephan and Beatrix Gebhardt-Seele make a game-changing decision: They team up professionally and found a small advertising and marketing agency in Munich.

1994

How to Keep Your Order Situation at Top Level

Between 1994 and 1998, Stephan and Beatrix Gebhardt-Seele specialize in direct marketing. In the course of these years, they develop new and effective customer acquisition strategies for numerous companies and self-employed professionals.

How to Keep Your Order Situation at Top Level

1999

The Starting Gun for Tech PR in Munich Has Been Fired

In 1999, Stephan and Beatrix Gebhardt-Seele launch their PR and press relations business in Munich metropolitan area operating under the name Pressebüro Gebhardt-Seele – the cornerstone of today’s ABOPR Pressedienst.

In 1999, Stephan and Beatrix Gebhardt-Seele launch their PR and press relations business in Munich metropolitan area operating under the name Pressebüro Gebhardt-Seele – the cornerstone of today’s ABOPR Pressedienst.

2007

The First Bloom

By 2007, about eight years into the Tech PR game, the agency has already grown to a workforce of 10 PR specialists. Stephan and Beatrix Gebhardt-Seele expand their business operations across Germany.

The First Bloom

2008

Into the Heart of Munich

As Pressebüro Gebhardt-Seele is growing quickly, the agency moves into larger office premises in Munich-Neuhausen in 2008.

As Pressebüro Gebhardt-Seele is growing quickly, the agency moves into larger office premises in Munich-Neuhausen in 2008.

2014

A Whole New Chapter Begins

By 2014, the agency employs 20 PR specialists. To keep ahead of the rapidly changing marketing and PR world, Pressebüro Gebhardt-Seele is rebranded as ABOPR Pressedienst B.V. – still being a German company with its domicile and commercial register entry in Munich.

A Whole New Chapter Begins

2017

The World is Our Home

In 2017, ABOPR Pressedienst expands their portfolio: As of now, we are including media planning and international press relations into our services.

In 2017, ABOPR Pressedienst expands their portfolio: As of now, we are including media planning and international press relations into our services.

2021

The Year of Change

2021 brings a breath of fresh air for the agency and its clients alike – literally.

The Year of Change

Once the team has settled in the new location, the next change waits just around the corner. To meet the rising demands in terms of online marketing, ABOPR Pressedienst further expands their expertise: Now, we also offer website texts, blog posts and social media services.

Our Team

Managing Director & Quality Manager

Stephan Gebhardt-Seele
Managing Director & Quality Manager
Stephan Gebhardt-Seele

With over 30 years of marketing experience, Stephan is the beating heart of the agency and always has a sympathetic ear for everyone. His musical nature helps him smooth out off-key notes and keep the operational business in harmony.

Head of Sales

Beatrix Gebhardt-Seele
Head of Sales
Beatrix Gebhardt-Seele

Beatrix knows the agency business like the back of her hand. True to Master Yoda’s motto “Do. Or do not. There is no try.” she secures exciting new missions for our team. Her strength she draws not from the Force, but rather from a good book and abstract painting.

Head of PR

Ruxandra Receanu
Head of PR
Ruxandra Receanu

Been with the agency for over 10 years, Ruxandra knows the PR business inside and out and always manages to keep a cool head. If you don’t catch her developing creative campaigns, you’ll find her in her second habitat: underwater.

Head of Content

Nicki Teumer
Head of Content
Nicki Teumer

Our creative mind Nicki is in charge of all content matters. He has an unparalleled flair for exciting stories, which he brings to life both in words and visually. It’s his creative drive that he also expresses at the drawing tablet.

Head of Media Relations

Andrea Schütz
Head of Media Relations
Andrea Schütz

Andrea keeps a hot line to media representatives and makes sure that the press releases get featured in relevant target media. And when she’s not busy answering inquiries, she loves to hop on a horse and explore the idyllic nature of Bavaria’s Chiemgau region.

PR Manager

Elena Buzdugan
PR Manager
Elena Buzdugan

Our linguistic genius Elena implements creative PR campaigns both in the German-speaking market and internationally. Her outgoing nature and communication skills are also what drive her to explore the world and get to know different cultures.

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